When I was young and stupid, I included a critical comment about a book’s cover in a review I wrote of an academic monograph. Like the fool I was, I blamed the awful cover on the book’s author.
That book was published by Palgrave; and, now that I’m publishing my own book with Palgrave, I know a little more about how this works.
Palgrave has a policy of taking its cover images from stock photograph websites, specifically Getty Images and Alamy. I’m sure this is appropriate for some books, but it’s not particularly suitable for a book about East Asian popular culture.
Getty Images and Alamy are open for anyone to search. If you like, you can try your hand at finding a good cover for a book about shōjo manga and women’s comics in an international context. To save you the trouble, I’ll go ahead and tell you that there isn’t much there.
You’ll mostly find a lot of pictures – generally of poor quality – of manga magazine covers. Almost all of these photos depict manga magazines for boys and men, and some are adult magazines that can easily be interpreted as catering to fetishes that sexualize minors. None of these photographs is particularly visually appealing. Moreover, since many magazines rebrand themselves according to current trends, a photo like this is going to feel very dated very quickly.
There are also photos of people reading manga in convenience stores and bookstores, but (again) they mostly depict men, and their focus seems to be on “wacky Japan” street fashions. Given that this is a book about “the female gaze,” I would feel weird about a photo depicting an actual woman to begin with, especially if it’s a candid photo and the model hasn’t given her consent to have her face appear on the cover a book.
I therefore requested that we use an original illustration commissioned especially for this project. Since this is a book about women reclaiming the way they’re depicted in popular media, I think it would be cool to have a depiction of a female artist in an illustration created by a female artist. This would also be a good opportunity to have a colorful and eye-catching cover, and an illustration would avoid the pitfalls of gender politics inherent in the medium of photography.
This request met with really strong pushback from both my original editor and my current editor at Palgrave, and I had to push back with equal force to even get them to consider using an illustration drawn by a female comic artist for the cover of a book about female comic artists. I’m not going to lie, it was a super awkward conversation to have, and it lasted for months.
Now I feel awful about criticizing that scholar about the cover of her book. It’s so embarrassing, because I was so wrong. Academic publishing is just like this, I guess.
Anyway, I’ve been in touch with one of my favorite artists in the world about this book cover, and hopefully I’ll to be able to make progress soon!